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The Email Blow Off!

"I cold call into Fortune 1000 companies, often times the admin will tell me to send the CIO, or whoever I'm calling, an email about ...

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Writing Newsletters That People Want to Read

Newsletters are a proven way to communicate with members and/or customers. The popularity of electronic newsletters is increasing daily. After you have put so much ...

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Email Etiquette: 7 Tips for Better Email Communication

Working for yourself is a little different than working for a company. You can't rely on HR to take care of the details. You're not ...

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7 Pitfalls of Using Email to Sell

Are you sending e-mails to prospects instead of calling them? Is e-mail your selling medium of choice because it lets you avoid the rejection that you ...

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5 Tips for Designing an Effective Email Marketing Campaign

Email marketing is outpacing direct mail marketing as a means for generating interest and sales. According to ExactTarget, a leader in email marketing, fifty billion ...

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